FEDERATION UNIVERSITY AUSTRALIA
BSMAN2003: Introduction to Marketing
Comprehensive Revision Guide and Course Notes 2026
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Federation University Australia - BSMAN2003: Introduction to Marketing
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ACADEMIC YEAR 2025 - 2026 University Federation University Australia Study Level Undergraduate Unit ID BSMAN2003 Unit Title Introduction to Marketing Guide Title Comprehensive Revision Guide and Course Notes Page Length 127 This comprehensive revision guide for BSMAN2003: Introduction to Marketing at Federation University Australia provides students with the essential tools required to excel in the unit. The guide covers all topics with clear explanations, illustrations, and worked examples that foster a deeper understanding and application of key concepts. Organised logically, these notes emphasise important theories and methods, including practical examples that demonstrate how to apply them effectively. Updated to reflect current learning objectives, the guide equips you with the necessary skills and knowledge to succeed in this unit.
